bshorifa936
Do³±czy³: 06 Mar 2024
Posty: 1
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 What is the promotion strategy of my competitors |
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Your product must deliver a minimum performance, because otherwise the other three elements of the marketing mix will not help you at all. At the same time, it is necessary to know it very well, to know its strengths and weaknesses, what differentiates it and to whom it is addressed. Also, keep in mind that a product has a life cycle that includes growth, maturity, and decline stages, and that's why it's necessary for marketers to reinvent their products to drive demand when it reaches the decline phase. So, when you're in the product development process, ask yourself the following: What does the customer want from my product.
How will he use it? Where will he use it? What characteristics Phone Number Data must the product have to fulfill the customer's need? Are there other necessary features that I missed? Did I add features that the customer doesn't need? What name do I choose? Does it have an easy name to remember? What measurements or colors do I create it on? How is my product different from the competitors? What does my product look like? Promotion Promotion refers to all the activities you undertake to make your product or service known in the market and stand out from others. Depending on the budgets and the profile of the business, you can call on advertising, social media, SEO , video marketing, PR and the list can go on.
Advertising covers classic communication methods, such as radio or TV commercials, written publications or Internet advertisements. PR involves the release of press releases, exhibitions, sponsorships, seminars, press conferences or events. Regardless of the way you choose to promote your product or brand, it is necessary to ask yourself the following questions: How do I send promotional messages to my potential customers? When is the best time to promote my product? Can I reach my audience and potential customers through commercials? Is social media the best way to promote my product? What is the promotion strategy of my competitors? placing We can also call it distribution and it refers to the point of sale where we sell our product or service. Today, it can be a physical location or online, on a website.
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